Is your web site ranking as well as you would like? There are hundreds of millions of searches done everyday online. People have come to rely on search engines to find information, products and services, virtually anything you can think of. Most people using search engines don't travel beyond the first few pages of results that show up for a particular keyword search. If your business is not showing within the first couple of pages for your major keyword terms, you could be losing potential business right now. Our search engine ranking analysis will reveal how your website ranks for your chosen keywords in all the major search engines.
Once you have created a rich content for your site, fine-tuned the pages and optimized the site structure, then finally submitted the pages to the search engines and directories, it's essential that you track the sites progress and use the information provided to estimate the efficiency of your efforts and further streamline your search engine optimization work.
When we say "analysing search engine rankings", we mean much more than just checking the position your site occupies for this or that keyword in the SERP (search engine result page) of this or that search engine. The purpose of search ranks monitoring is to find out how search engines respond to your optimization efforts for each page you've made visible to them. The data obtained on this step may turn to be most vital guideline for further optimization work. Ideally, rank monitoring should be used together with Web Analytics for advanced keyword strategy adjustment.
Every time we run a ranking check on your website it is recorded into your sites ranking history. We generally schedule the ranking check to run daily so as to have the whole picture automatically supplemented with the new data every day.
The value of ranking history is to prove efficiency of your optimization efforts and evaluate every action of your SEO campaign against the real results it brings. This is a far-range analysis which helps you make exact conclusions about what actions brought the best result.
Let's take the picture above as an instance. On April 17, the webmaster saw his rankings have fallen down by two points for the keyword "personalised candles wedding" on Yahoo!. The steps he has undertaken were as follows: he added some quality content with various combinations of these keywords to the page, put some more links to it from other pages of his site and contacted several related Web sites with link exchange requests.
In our case, he was lucky to see the results in a few days (before that, his rankings still kept falling down). Yahoo! respiders Web sites which are in its index every several days, so the changes didn't take long time to take effect, though it doesn't always happen this way. Sometimes it takes a long time to see the result of your changes in the SERP. However, we recommend that you make up and keep a log of all actions you take in course of your optimization campaign, so that you're able to compare this log with your ranking history later when you have enough data for analysis.
For more information on obtaining a Search Engine Ranking Reports contact us by telephone on
0845 200 3245 or email us using our Online enquiry form.
search engine ranking report